Via Dengeki Online: 18th July 2018 marked the official release date of the 2nd CD album – “Fling Posse VS Matenrou” – of the recent-hit rap-and-drama CD series “Hypnosis Mic” (AKA ‘HypMic’ amongst fans).
As part of a combined series of commemorative and marketing activities to celebrate the CD’s release, music and books retailer chain Tsutaya set up a standee-wall featuring Ramuda Amemura – the leader of rap unit Fling Posse that represents the Shibuya Division – at the first level entrance of their Shibuya outlet. Promotional fliers were distributed to passer-by’s along with the signature Chupa Chups lollipop candy that is Ramuda’s favourite junk-food. A pop-up sales booth was also set up so fans/customers may get their copies of the new CD there and then.
Marketing posters advertising the CD’s release have also been strategically put up at the four train stations – Shibuya, Shinjuku, Ikebukuro and Yokohama – the district representatives of each rap unit’s Division within the Kanto region.
A mini live-event to commemorate the new CD’s release also took place the very same evening in Shinjuku at the Shinjuku Alter branch of live-entertainment theatre chain KeyStudio and featured the appearances of four of HypMic series’ seiyuu:
Show Hayami – CV of Jakurai Jinguji (leader of Shinjuku Division ‘Matenrou’)
Yukihiro Nozuyama – CV of Dice Arisugawa (member of Shibuya Division ‘Fling Posse’)
Subaru Kimura – CV of Ichiro Yamada (leader of Ikebukuro Division ’Buster Bros’)
Haruki Ishiya – CV of Jiro Yamada (leader of Ikebukuro Division ’Buster Bros’)
The special release mini-event was broadcasted live online via Nico Nico Douga service as part of the series’ regular Nico Nico live ‘Rap Meeting’ program.
The “Fling Posse VS Matenrou” Rap Battle CD is retailing at JPY 1,852 and consists of 3 rap song tracks together with 2 drama-story tracks. First press editions also come bundled with a special ‘battle card’ as well as a serial code. As previously reported, fans need this serial code to purchase tickets for HypMic’s upcoming 2nd live concert/event in August 2018.
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