Via Comic Natalie: the first cour of the third season of the hit anime adaptation of the “IDOLiSH7” game series, officially titled “Third BEAT”, will hit screens in Japan this July 2021! The first teaser PV has been released to accompany the announcement.

“IDOLiSH7” follows the story of Tsumugi Takanashi, the rookie manager of “IDOLiSH7” — a debuting idol group under her father’s small agency. She must train the members to excel at their specialities and succeed as a group, as well as overcome the challenges of the entertainment industry.